Thursday, February 12, 2009

The Mattel Digital Network



 
 

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via Kzero on 1/24/09

Mattel announced today at the 2009 Consumer Electronics Show (CES) Kids@Play Summit that it will be transforming the company's online strategy from brand Web site platform to interactive programming and content provider. The aggressive initiative is called the Mattel Digital Network, a new online destination for kids and families that ...

 
 

Things you can do from here: